Wednesday, April 1, 2009
A Brief History of CompetitionBack in time a few years to 2004 and AMD were market leaders with their single-cored Athlon 64: (One of which I have working away happily in an Exel computer in the office.) The first proper 64-bit capable processor, which blew away anything that Intel had to offer at the time. Then came the Athlon 64×2 dual-cored 64-bit capable processor from AMD; which was well developed using AMD’s developing technologies to provide a good and efficient internal architecture on a single silicon wafer. At or around the same time Intel brought their own 64-bit-capable dual-cored processor putting them on a par with AMD. It turned out that the Intel offering was more overclockable than AMD’s equivalent; therefore the power-users and super-geeks started using Intel processors along with water-cooling. AMD were at the same time developing the Phenom series of quad and triple-core processors; but at that point the game became very cut-throat when Intel “cheated” in bringing out a quad-core by stapling two dual-cored wafers together before AMD had had a chance to fully develop their Phenom architecture which had been beset by a situation caused by a bug in the hardware. Both AMD and Intel have brought out 65nm technologies which reduce the power consumption and increase the individual transistor’s switching times considerably. It turns out that Intel have been working on 45nm technology for over 11 years and have perfected it to the point that the first CPUs based on this further miniaturisation are starting to appear …And so for at least the last year or so Intel has been recognised as market leader simply because its products are far more overclockable than AMD’s and therefore are endorsed by the geeks. – Any product endorsed by geeks tends to get rated highly. Now to add to that they will gain an endorsement from the green environmentalist faction for their 45nm and smaller technology’s lower power consumption: They’ve completely and utterly leapfrogged AMD with regard to market domination.